Taj Hotel Holding Company to Reorganize

December 31, 2008 Posted by Reading Time: < 1 minute

Dec. 31 – The Indian Hotels Company, the holding company of the Taj Mahal Hotel in Mumbai is reorganizing the various types of hotels under the IHC banner. The reorganization aims to keep the company's various types of hotels – luxury, leisure and business – under separate brands distinguishing its diverse portfolio. The restructuring is in lines with other large international hotel chains such as the Sheraton and Hyatt that brand their various types of hotels under different names.

Under the re organization, the company's premium business hotels will come under the brand name Vivanta. Their budget hotels are already under the brand Ginger while its 4-star deluxe hotels are called Gateway. At a later date, the company plans to re brand its more exclusive Indian hotels, the Times of India reported. However, internationally, the IHC will continue to use the well known Taj brand name.

The IHC is held by a trust and Ratan Tata, the grandson of J.N. Tata, the founder of the Tata Group is the one in charge of this trust. The IHC and its subsidiaries that come under the Taj Hotels Resorts and Palaces collectively comprise of 76 hotels, seven palaces, six private islands and 12 resorts and spas, spanning 52 destinations in 12 countries across five continents.